VIA Technologies Green Computing
VIA Technologies, a Taiwanese company that manufactures motherboard chipsets, CPUs, and other computer hardware, introduced its initiative for "green computing" in 2001. With this green vision, the company has been focusing on power efficiency throughout the design and manufacturing process of its products. Its environmentally friendly products are manufactured using a range of clean-computing strategies, and the company is striving to educate markets on the benefits of green computing for the sake of the environment, as well as productivity and overall user experience.Carbon-free computing
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In addition, VIA promotes the use of such alternative energy sources as solar power, so power plants wouldn't need to burn as much fossil fuels, reducing the amount of energy used. Wetlands also provide a great service in sequestering some of the carbon dioxide emitted into the atmosphere. Although they make up only 4 to 6 percent of the Earth's landmass, wetlands are capable of absorbing 20 to 25 percent of the atmospheric carbon dioxide. VIA is working closely with organizations responsible for preserving wetlands and other natural habitats, and others who support extensive recycling programs for ICT equipment. The amount paid to these organizations will be represented by a proportion of the carbon-free product’s price.
Carbon-emissions control has been a key issue for many companies who have expressed a firm commitment to sustainability. Dell is a good example of a company with a green image, known for its free worldwide product-recycling program. Dell’s Plant a Tree for Me project allows customers to offset their carbon emissions by paying an extra $2 to $4, depending on the product purchased. AMD, a global microprocessor manufacturer, is also working toward reducing energy consumption in its products, cutting back on hazardous waste and reducing its eco-impact. The company’s use of silicon-on-insulator (SOI) technology in its manufacturing, and strained silicon capping films on transistors (known as “dual stress liner” technology), have contributed to reduced power consumption in its products.
Solar Computing
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Lead-Free and RoHS computing
In February 2003, the European Union adopted the Restriction of Hazardous Substances Directive (RoHS). The legislation restricts the use of six hazardous materials in the manufacture of various types of electronic and electrical equipment. The directive is closely linked with the Waste Electrical and Electronic Equipment Directive (WEEE), which sets collection, recycling, and recovery targets for electrical goods and is part of a legislative initiative that aims to reduce the huge amounts of toxic e-waste. Driven by these directives, VIA implemented a set of internal regulations in order to develop products that are compliant with these accepted policies, including the use of nonhazardous materials in its production of chipsets, processors, and companion chips. In 2001, they focused on lead-free manufacturing, introducing the Enhanced Ball Grid Array (EBGA) package for power efficient VIA processors and the Heat Sink Ball Grid Array (HSBGA) package for their chipsets. In traditional manufacturing processes, lead is used to attach the silicon core to the inside of the package and to facilitate integration onto the motherboard through tiny solder balls on the underside of the package. VIA's lead-free manufacturing technologies do not require a lead bead, and the solder balls now consist of a tin, silver, and copper composite. However, not everyone is satisfied with this new objective. Howard Johnson of the online EDN magazine says that the move toward lead-free devices is not only unhelpful but actually worse for the environment. “The additional tin mining required to produce high-purity tin alloys, plus the mining of other precious metals required to alloy with tin in substitution for lead, is a poor trade for the use of existing lead, much of which comes from recycled products,” Johnson writes. He also believes that lead-free assembly is less reliable than lead-based assembly, partially due to the increased growth of tin whiskers — small, hair-like metallic growths that naturally emerge from the surface of solid tin. On lead-free tin surfaces, these whiskers can grow to a length sufficient to short an electronic circuit to another, leading to product failure.
Energy-efficient computing
A central goal of VIA’s green-computing initiative is the development of energy-efficient platforms for low-power, small-form-factor (SFF) computing devices. In 2005, the company introduced the VIA C7-M and VIA C7 processors that have a maximum power consumption of 20W at 2.0GHz and an average power consumption of 1W. These energy-efficient processors produce over four times less carbon during their operation and can be efficiently embedded in solar-powered devices. VIA isn’t the only company to address environmental concerns: Intel, the world's largest semiconductor maker, revealed eco-friendly products at a recent conference in London. The company uses virtualization software, a technique that enables Intel to combine several physical systems into a virtual machine that runs on a single, powerful base system, thus significantly reducing power consumption. Earlier this year, Intel joined Google, Microsoft, and other companies in the launch of the Climate Savers Computing Initiative that commits businesses to meet the Environmental Protection Agency’s Energy Star guidelines for energy-efficient devices.
Kevin Fisher, Intel’s EU standards director, says that while the company is dedicated to its green-computing plans, it is important to not blame the IT industry alone for carbon emissions worldwide. He argues that the industry also helps in saving huge amounts of power due to the Internet, enabling, for example, online shopping and billing.



